It is a mostly light red-pink store. On the top there is a decorative doughnut with chocolate frosting and sprinkles. Next to the doughnut, there are two cherries. Inside the doughnut hole, there is a chimney that resembles a bendy-straw. There is sign on the side of the store that reads, "Treat Shop". Underneath the sign, there is an area where people get served underneath a light blue/sky blue striped awning. In the front there is a wooden door with a porthole. Next to the door there is circular sign with two lollipops on it.
It first appeared in the 2013Christmas update. Santa Claus was stuck in Bikini Bottom and SpongeBob/the player had to help him with tasks he asks of you. One of the tasks is to add the treat shop. As the season went on, more items were added. At the end of the season, Santa left an old elf. This meant that the player had to keep the store in order to fill his food requests which were only from that store.
It was used again in the 2014Valentine's Day update. In this update, foods were added for Valentine treats. As with the previous event, foods were added as the season went on.