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SBGold

SpongeBob Gold is a year-long international campaign. This campaign is also promoting new SpongeBob SquarePants episodes from season 10. It features The Golden Krabby Patty Spectacular, a marathon of Krabby Patty-themed episodes, leading up to the premiere of "Goodbye, Krabby Patty?," Lost Treasures, featuring the premiere of "Lost and Found," and the online game based on the episode, along with 11-minute episodes, paired with 22-minute ones, and SpongeBob's Spooktacular Halloween, featuring episodes with scary themes, along with the premiere of "The Legend of Boo-Kini Bottom."
Other features include various clips, contests and a fashion collection, which is available from May 2017.

Television events

The Golden Krabby Patty Spectacular

Mr. Krabs turned the Krabby Patty into pure gold!
 
— Quote from teaser trailer

This marathon had two episodes from Season 2, one from Season 3, two from Season 5, one from Season 7, one from Season 8, and one from Season 9. It first aired in Greece, starting on February 8, and ending with a 3-hour marathon/reairing of the episodes aired before, on February 22, 2017, when the episode premiered. It was also aired in Australia on February 18, in Asia on February 24, in Brazil and Canada, on February 25, in UK and Ireland, on February 28, in Russia, on March 12, in Germany on March 4 and in South Korea.

In Asia, there was also a contest based on the event, where the contestant had to see 5 promos about the event and tell "what you think the secret recipe for the Krabby Patty is!," in order to win, for example, an exclusive lunch box from the series. Other prizes included the DVD "Sea Side Story" and a limited edition apron.

Title card # Title Airdate Viewers (millions)
SB 2515-125 Employee-1
12b "Employee of the Month" Germany (only):
March 4, 2017
N/A
SpongeBob and Squidward compete for the Employee of the Month award.
Graveyard Shift
36a "Graveyard Shift" Germany (only):
March 4, 2017
N/A
SpongeBob and Squidward work the night shift.
SpongeBob You're Fired
189 "SpongeBob You're Fired" Greece:
February 8, 2017
N/A
When Mr. Krabs fires SpongeBob to save money, SpongeBob must find other work, at other restaurants.
Treats!
174a "Treats!" Germany (only):
March 4, 2017
N/A
When Mr. Krabs fires SpongeBob to save money, SpongeBob must find other work, at other restaurants.
The Good Krabby Name
177a "The Good Krabby Name" Germany (only):
March 4, 2017
N/A
Mr. Krabs wants to promote the Krusty Krab.
The Krusty Sponge
89a "The Krusty Sponge" Greece:
February 9, 2017
N/A
Mr. Krabs makes the Krusty Krab SpongeBob-themed after a critic reviews SpongeBob's work.
Patty Hype
25b "Patty Hype" Greece:
February 9, 2017
N/A
SpongeBob makes "Pretty Patties." Paired with "The Krusty Sponge."
Nasty Patty
44a "Nasty Patty" Greece:
February 10, 2017
N/A
SpongeBob and Mr. Krabs create a tainted Krabby Patty.
Jellyfish Hunter
39a "Jellyfish Hunter" Greece:
February 10, 2017
N/A
Mr. Krabs sells jellyfish jelly at the Krusty Krab. Paired with "Nasty Patty."
Just One Bite
43a "Just One Bite" Greece:
February 13, 2017
N/A
SpongeBob tries to get Squidward to try a Krabby Patty.
The Bully
43b "The Bully" Germany (only):
March 4, 2017
N/A
Flats the Flounder joins SpongeBob's boating class.
20,000 Patties Under the Sea
97a "20,000 Patties Under the Sea" Greece:
February 13, 2017
N/A
Mr. Krabs sends SpongeBob and Patrick to run a traveling restaurant. Paired with "Just One Bite."
Krusty Dogs
150a "Krusty Dogs" Greece:
February 14, 2017
N/A
Mr. Krabs changes his menu from Krabby Patties to hot dogs.
The Krabby Patty That Ate Bikini Bottom
167a "The Krabby Patty That Ate Bikini Bottom" Greece:
February 14, 2017
N/A
A Krabby Patty grows too large after Mr. Krabs adds Sandy's scientific ingredients to it.

New episode

Title card # Title Airdate Viewers (millions)
Goodbye, Krabby Patty
200 "Goodbye, Krabby Patty?" Greece:
February 22, 2017
Australia:
February 24, 2017
Brazil/Canada:
February 25, 2017
UK/Ireland:
February 28, 2017
Russia:
March 12, 2017
Turkey:
March 15, 2017
N/A
SpongeBob and Mr. Krabs seek business advice from an ad executive in Mr. Krabs’ endeavor to launch a line of frozen Krabby Patties.

Gallery

Videos


Season 10 premieres

In countries like Germany, Russia, and South Korea, Season 10 premiered with the episodes listed below, as part of the campaign.

Title card # Title Airdate Viewers (millions)
Vlcsnap-2016-10-15-07h31m53s719
205a "Whirly Brains" Germany:
July 3, 2017
N/A
SpongeBob and Patrick get hooked on the latest fad – flying your own brain like a tiny drone.
MermaidPants
205b "Mermaid Pants" Germany:
July 3, 2017
N/A
When SpongeBob and Patrick play Mermaid Man and Barnacle Boy, it’s all fun and games until their "sworn enemies" arrive.
Unreal Estate
206a "Unreal Estate" Germany:
July 4, 2017
N/A
SpongeBob fears that he is allergic to his pineapple house and Squidward offers to help him find a new home.
Code Yellow
206b "Code Yellow" Germany:
July 5, 2017
N/A
Squidward plans to get a nose job at the hospital and SpongeBob decides to tag along.
Mimic Madness
207a "Mimic Madness" Germany:
July 6, 2017
N/A
SpongeBob learns that "imitation is the sincerest form of flattery" — too bad no one told him how to stop!
House Worming
207b "House Worming" Germany:
July 7, 2017
N/A
When worms move in to SpongeBob's holes, it's up to him to hide his disgusting new friends from everyone else.
Snooze You Lose
208a "Snooze You Lose" Germany:
July 10, 2017
N/A
Squidward is so tired that SpongeBob and Patrick cannot wake him up, but they will not let him miss his big audition.
Krusty Katering
208b "Krusty Katering" Germany:
July 11, 2017
N/A
Mr. Krabs and his crew cater a fancy party, but they might be out of their depth with their new wealthy customers.
SpongeBob's Place
209a "SpongeBob's Place" Germany:
July 12, 2017
N/A
SpongeBob cooks at home, prompting Mr. Krabs' customers to leave his restaurant and head for SpongeBob's place.
Plankton Gets the Boot
209b "Plankton Gets the Boot" Germany:
July 13, 2017
N/A
Karen does not want Plankton to stay at the Chum Bucket anymore, leaving it up to SpongeBob to teach Plankton how to make it up to her.
Life Insurance
210a "Life Insurance" Germany:
July 14, 2017
N/A
A misunderstanding leads SpongeBob and Patrick to try and prove to Squidward that their life insurance protects them from any danger.
Burst Your Bubble
210b "Burst Your Bubble" Germany:
July 17, 2017
N/A
When SpongeBob blows himself a Bubble Boat, everyone else in town wants one.
Plankton retires
211a "Plankton Retires" Germany:
July 18, 2017
N/A
Plankton decides to close the Chum Bucket and move to a new town, but Mr. Krabs still suspects he is up to something.
Trident trouble
211b "Trident Trouble" Germany:
July 19, 2017
N/A
SpongeBob accidentally picks up King Neptune's magic trident.
212b Episodenkarte-Sportz-
212b "Sportz?" Germany:
July 20, 2017
N/A
Squidward invents a new sport to get back at SpongeBob and Patrick for annoying him.
Patrick's Coupon Title Card
214a "Patrick's Coupon" Germany:
July 21, 2017
N/A
Patrick has a coupon for free ice cream, but if he wants to use it, he has to enter the store.
OutOfThePicture.png
214b "Out of the Picture" Germany:
July 22, 2017
N/A
Mr. Krabs buys Squidward's art, but he has to get the artist out of the picture to make profit.

Videos

Lost Treasures

This marathon has three episodes from Season 1, two from Season 3, one from Season 4, two from Season 5, one from Season 7, and three from Season 9. Each 11-minute episode would be paired with a 22-minute one, and in Poland and Germany, reairings of "Lost and Found" (for the audience to easily find the answers to the trivia quiz in the Lost Treasures games) would get replaced with another 11-minute episode.

In Turkey, the event was named after the new episode, and the contest is excluded, while Turkish airdates quite differ from the others.

In Germany, the premieres of the two new episodes were changed ("The Getaway" premiered the first day of the week, while "Lost and Found," the last day). Also, in Austria and Switzerland, the special was broadcast with the same episodes as in Germany, but with changed broadcasting times (see infobox above). The episodes aired from 4:45 pm to about 5:30 pm (the broadcasting times varied by a few minutes each day). In addition, on Friday only "Lost and Found" was broadcasted. In addition, the episodes "Rock Bottom" and "Club SpongeBob" were not broadcasted.


Title card # Title Airdate Viewers (millions)
Arrgh!
17a "Arrgh!" Greece:
July 10, 2017
Asia/Turkey:
July 17, 2017
Poland:
August 14, 2017
Germany:
September 11, 2017
N/A
SpongeBob, Patrick and Mr. Krabs go on a treasure hunt.
What Ever Happened to SpongeBob?
98 "What Ever Happened to SpongeBob?" Greece:
July 10, 2017
Asia:
July 17, 2017
Turkey:
July 19, 2017
Poland:
August 14, 2017
Germany:
September 11, 2017
N/A
SpongeBob develops amnesia and goes missing. Paired with "Arrgh!."
Atlantis SquarePantis
92 "Atlantis SquarePantis" Turkey:
July 17, 2017
N/A
SpongeBob, Patrick, Squidward, Mr. Krabs, Sandy, and Plankton journey to Atlantis. Paired in Turkey with "Arrgh!."
Lost in Bikini Bottom
190a "Lost in Bikini Bottom" Greece:
July 11, 2017
Asia/Turkey:
July 18, 2017
Poland:
August 15, 2017
Germany:
September 12, 2017
N/A
SpongeBob gets lost while taking a shortcut to work.
Have You Seen This Snail?
63 "Have You Seen This Snail?" Greece:
July 11, 2017
Asia/Turkey:
July 18, 2017
Poland:
August 15, 2017
Germany:
September 12, 2017
N/A
Gary runs away. Paired with "Lost in Bikini Bottom."
Pizza Delivery
5a "Pizza Delivery" Poland:
August 15, 2017
Germany:
September 12, 2017
N/A
SpongeBob and Squidward deliver a pizza.
Missing Identity
58a "Missing Identity" Greece:
July 12, 2017
Asia/Turkey:
July 19, 2017
Poland:
August 16, 2017
Germany:
September 13, 2017
N/A
SpongeBob loses his name tag.
SpongeBob SquarePants vs. The Big One
111 "SpongeBob SquarePants vs. The Big One" Greece:
July 12, 2017
Asia:
July 19, 2017
Poland:
August 16, 2017
Germany:
September 13, 2017
N/A
SpongeBob, Patrick, Squidward, Sandy and Mr. Krabs must ride a big wave to get back home. Paired with "Missing Identity."
Rock Bottom
17b "Rock Bottom" Germany:
September 13, 2017
N/A
SpongeBob gets stuck in Rock Bottom.
The Pink Purloiner
79a "The Pink Purloiner" Greece:
July 13, 2017
Asia/Turkey:
July 20, 2017
Poland:
August 17, 2017
Germany:
September 14, 2017
N/A
SpongeBob accuses Patrick of stealing his jellyfishing net.
The Great Patty Caper
143 "The Great Patty Caper" Greece:
July 13, 2017
Asia/Turkey:
July 20, 2017
Poland:
August 17, 2017
Germany:
September 14, 2017
N/A
The key to the safety deposit box that holds the Krabby Patty secret recipe goes missing. Paired with "The Pink Purloiner."
Club SpongeBob
42a "Club SpongeBob" Poland:
August 17, 2017
Germany:
September 14, 2017
N/A
SpongeBob, Patrick and Squidward are flung into the Kelp Forest.
The Sewers of Bikini Bottom
194b "The Sewers of Bikini Bottom" Greece:
July 14, 2017
Asia/Turkey:
July 21, 2017
Poland:
August 18, 2017
Germany:
September 15, 2017
N/A
After accidentally flushing Mr. Krabs' safe, SpongeBob and Squidward must go into the sewers to find it. Meanwhile, Mr. Krabs visits a new stadium, which is having plumbing issues.
SpongeBob You're Fired
189 "SpongeBob You're Fired" Greece:
July 14, 2017
Asia/Turkey:
July 21, 2017
Poland:
August 18, 2017
Germany:
September 15, 2017
N/A
When Mr. Krabs fires SpongeBob to save money, SpongeBob must find other work, at other restaurants.

New episodes

Title card # Title Airdate Viewers (millions)
IMG 5604
213b "Lost and Found" Greece:
July 10, 2017
Asia/Turkey:
July 17, 2017
Poland:
August 14, 2017
Germany:
September 15, 2017
N/A
Mr. Krabs sends SpongeBob in search of a missing toy, and SpongeBob finds himself lost in the lost-and-found.
20170610-170130
213a "The Getaway" Greece:
July 14, 2017
Asia/Turkey:
July 21, 2017
Poland:
August 18, 2017
Germany:
September 11, 2017
N/A
When SpongeBob mistakes an escaped convict for his driving instructor, it’s the new teacher who learns a lesson.

Videos

SpongeBob's Spooktacular Halloween

This marathon features halloween-themed episodes, and with dark elements, prior the premiere of "The Legend of Boo-Kini Bottom." It aired in Indonesia, Malaysia, and Singapore on October 20, in Russia on October 28, in Latin America on October 29 and on October 31, 2017, in Philippines, France, Italy, Iberia, Arabia, Turkey, and Greece.

  • The new episode didn't premiere in Greece and Turkey, despite being advertised.
Title card # Title Airdate Viewers (millions)
Scaredy Pants High Quality
13a "Scaredy Pants" Russia: October 28, 2017
Greece: October 31, 2017
N/A
SpongeBob becomes a ghost for Halloween.
Ghost Host
70b "Ghost Host" Russia: October 28, 2017
Greece: October 31, 2017
N/A
Flying Dutchman stays with SpongeBob to reclaim his dignity.
Chimps Ahoy
70a "Chimps Ahoy" Spain (only): October 29, 2017
N/A
Sandy's bosses visit. Replaced "Ghost Host."
Shanghaied
33a "Shanghaied" Russia: October 28, 2017
N/A
Squidward, Patrick and SpongeBob board the Flying Dutchman's Ship.
The Curse of Bikini Bottom
133a "The Curse of Bikini Bottom" Russia: October 28, 2017
Greece: October 31, 2017
N/A
The Flying Dutchman turns SpongeBob and Patrick into ghosts.
Squidward in Clarinetland
133b "Squidward in Clarinetland" Greece: October 31, 2017
N/A
While sharing a locker with SpongeBob, Squidward finds a sacred world for clarinets only.
The Monster Who Came to Bikini Bottom
140a "The Monster Who Came to Bikini Bottom" Greece: October 31, 2017
N/A
Patrick befriends a monster.
Welcome to the Bikini Bottom Triangle
140b "Welcome to the Bikini Bottom Triangle" Greece: October 31, 2017
N/A
SpongeBob and his pals get trapped in the Bikini Bottom Triangle.
Ghoul Fools
162 "Ghoul Fools" Russia: October 28, 2017
N/A
SpongeBob and Patrick find a houseboat haunted by ghost pirates.
Sandy's Nutmare
201a "Sandy's Nutmare"
Greece: October 31, 2017
N/A
Sandy creates the latest acorn-based food sensation, but her tree pays the price for her greed.
Bulletin Board
201b "Bulletin Board"
Greece: October 31, 2017
N/A
SpongeBob puts up a community bulletin board, but anonymous reviews lead to trouble.

New episode

Title card # Title Airdate Viewers (millions)
The legend of boo kini bottom
220 "The Legend of Boo-Kini Bottom" Russia: October 28, 2017
N/A
The Flying Dutchman wants to make sure SpongeBob and his friends are scared on Halloween.

Videos

SpongeBob's Heart of Gold celebration

SpongeBob's Heart of Gold celebration is a Valentines's Day marathon event, which aired in Iberia on February 12, France, on February 14, 2018 and in Germany, as a two-week long event from February 12 to February 23, where Season 11 will premiere as a whole. In all the other countries, "Don't Feed the Clowns" will premiere, while in a few of them, the event will be 1 week long.

There's also the SpongeBob Heart of Gold Mosaic event, where audiences can visit spongebobgold.com and upload a photo of themselves. Once Nick has collected enough photos, Nickelodeon will reveal a special image made up of everyone's photos from all around the world. Photos can be submitted on the site, through Facebook or through a device, and once the picture is sent, there will be an email sent, in case someone's picture has been added to the mosaic!
"The SpongeBob Heart of Gold Mosaic" is currently only available in select countries, including Australia and New Zealand, Denmark (Danmark), Nickelodeon Sweden (Sverige) and Nickelodeon Norway (Norge).

Title card # Title Airdate Viewers (millions)
Valentine's Day
16a "Valentine's Day" Turkey: February 12, 2018
UK: February 14, 2018
N/A
SpongeBob and Sandy try to give Patrick a Valentine's day gift.
SB2515-121 F.U.N.
10b "F.U.N." Turkey: February 12, 2018
N/A
SpongeBob befriends Plankton because he thinks he is lonely.
Squid Plus One
191a "Squid Plus One" Germany/Turkey: February 12, 2018
N/A
Squidward receives an invitation to a gallery opening and scrambles to find a friend to take with him.
Love That Squid
151b "Love That Squid" Turkey: February 12, 2018
Germany: February 13, 2018
N/A
Squidward gets ready to go out a date and SpongeBob assists him.
Bubble Buddy
23b "Bubble Buddy" Turkey: February 13, 2018
N/A
SpongeBob creates a bubble friend.
My Pretty Seahorse
42b "My Pretty Seahorse" Turkey: February 13, 2018
N/A
SpongeBob adopts a stray seahorse.
Grandma's Kisses
26a "Grandma's Kisses" Turkey: February 13, 2018
N/A
SpongeBob is embarrassed that he gets kissed by his grandmother.
You Don't Know Sponge
149a "You Don't Know Sponge" Turkey: February 13, 2018
N/A
SpongeBob and Patrick take a quiz on each other, which threatens their friendship.
Best Day Ever
80a "Best Day Ever" Turkey: February 14, 2018
N/A
SpongeBob's best day ever doesn't go as planned.
Krusty Love
36b "Krusty Love" Turkey/UK: February 14, 2018
N/A
Mr. Krabs falls in love with Mrs. Puff.
Unreal Estate
206a "Unreal Estate" Turkey: February 14, 2018
N/A
SpongeBob fears that he is allergic to his pineapple house and Squidward offers to help him find a new home and trouble ensues.
Tunnel of Glove
149b "Tunnel of Glove" Germany/UK: February 14, 2018
N/A
Pearl and SpongeBob get stuck in the Tunnel of Glove.
To Love a Patty
87a "To Love a Patty" Germany: February 15, 2018
Turkey: February 14, 2018
N/A
SpongeBob falls in love with a Krabby Patty.
Can You Spare a Dime?
47b "Can You Spare a Dime?" Turkey: February 15, 2018
N/A
Squidward quits his job and SpongeBob decides to let him stay at his house.
Dying for Pie
24a "Dying for Pie" Turkey: February 15, 2018
N/A
Squidward gives SpongeBob a pie that later turns out to be explosive.
Code Yellow
206b "Code Yellow" Germany: February 16, 2018
Turkey: February 14, 2018
N/A
Squidward plans to get a nose job at the hospital and SpongeBob decides to tag along.
Perfect Chemistry
152b "Perfect Chemistry" Turkey: February 16, 2018
N/A
Sandy makes a teleporter, which Plankton tries to use to steal the formula.
Dumped
29b "Dumped" Turkey: February 16, 2018
N/A
SpongeBob is jealous that Gary wants to spend time with Patrick.
New Fish in Town
151a "New Fish in Town" Turkey: February 16, 2018
N/A
Squidward becomes friends with his new neighbor.
Gary in Love
137b "Gary in Love" Germany: February 19, 2018
UK: February 14, 2018
Turkey: February 15, 2018
N/A
Gary falls in love with a snail named Mary.
Are You Happy Now?
169a "Are You Happy Now?" Germany: February 20, 2018
Turkey: February 15, 2018
N/A
Squidward can't recall his happiest memory, so SpongeBob tries to help him create one.
Spin the Bottle
218a "Spin the Bottle" Germany (only): February 21, 2018
N/A
Plankton poses as a wish-granting genie in his latest scheme to get the secret formula. Reairing in Germany (premiered during the special).
Vlcsnap-2017-09-27-21h34m05s079
218b "There's a Sponge in My Soup" Germany (only): February 22, 2018
N/A
Mr. Krabs’ new Krabby Soup is a hit – until some heat-loving hippies move into the soup vat. Reairing in Germany (premiered during the special).
Man ray returns
219a "Man Ray Returns" Germany (only): February 23, 2018
N/A
When Man Ray rents Squidward's house for the weekend, it's up to SpongeBob and Patrick to stop his evil vacation. Reairing in Germany (premiered during the special).

New episodes

Title card # Title Airdate Viewers (millions)
Feral friends
215a "Feral Friends" Germany: February 12, 2018
N/A
A weird moon turns everyone in the city into wild animals, and Sandy is the only one who can save them.
Don't Wake Patrick
215b "Don't Wake Patrick" Germany: February 13, 2018
N/A
Patrick sleepwalks and SpongeBob can't wake him up.
Cave dwelling sponge
216a "Cave Dwelling Sponge" Germany: February 14, 2018
N/A
When a prehistoric Sponge is unfrozen, he causes chaos all over town – and only SpongeBob can communicate with him.
The clam whisperer
216b "The Clam Whisperer" Germany: February 15, 2018
N/A
When a flock of clams descend on Bikini Bottom, SpongeBob has to get them out before they ruin the whole town.
217a Episodenkarte-Spot Returns
217a "Spot Returns" Germany: February 16, 2018
N/A
When his pet amoeba Spot produces offspring, Plankton wants to use them for one of his evil plans.
217b Episodenkarte-The Check-Up
217b "The Check-Up" Germany: February 19, 2018
N/A
Mr. Krabs is too afraid of his medical examination, but if he fails it, the Krusty Krab will get closed.
Spin the Bottle
218a "Spin the Bottle" Germany: February 20, 2018
N/A
Plankton poses as a wish-granting genie in his latest scheme to get the secret formula.
Vlcsnap-2017-09-27-21h34m05s079
218b "There's a Sponge in My Soup" Germany: February 21, 2018
N/A
Mr. Krabs’ new Krabby Soup is a hit – until some heat-loving hippies move into the soup vat.
Man ray returns
219a "Man Ray Returns" Germany: February 22, 2018
N/A
When Man Ray rents Squidward's house for the weekend, it's up to SpongeBob and Patrick to stop his evil vacation.
Larry the floor manager
219b "Larry the Floor Manager" Germany: February 23, 2018
N/A
Mr. Krabs takes a vacation and makes Larry the Lobster the temporary manager of the Krusty Krab.
Chatterbox Gary HD
226a "Chatterbox Gary" Arabia: February 16, 2018
N/A
Don't Feed the Clowns HD
226b "Don't Feed the Clowns" Iberia: February 12, 2018
France: February 14, 2018
Turkey/Arabia: February 16, 2018
N/A
When a small clown gets left behind by the circus, SpongeBob takes the hapless harlequin under his wing.

Other features

Shorts

Shorts about the Top 10 Krabby Patty Varieties throughout the show, until "SpongeBob You're Fired," Flipper and his experience working at Nickelodeon, and others have appeared across many countries.

Golden Moments


Online games

In Asia, with your entrance to Urladdress.com, you could play the following online games:

There are also, sites across other countries, like Nickelodeon.gr in Greece, where those games have been advertised, as part of the campaign.

Also, there was a game called Lost Treasures, as part of the event of the same name.

Contests

SpongeBob's Hunt For Gold

Sb-hunt-for-gold-about-1x1
Audiences would look for a golden treasure on Nicktoons UK every day from July 21 until August 20, then come online to this link and find the same item. If they were correct, they could enter a competition to win prizes. Plus, there would be four bonus treasure chests that would unlock at random times throughout summer. If they made it online in time to open them, they could win tech prizes.
There is also a poll in the site of the event (as there's a poll for every page of a show/event in Nicktoons.co.uk), where people vote about "What treasure would you like to find on a desert island?". As of December 23, 2017, the Robot has 18%, the Bike 13%, the Watch 8%, and the Gaming Console 61%.


Easter candles contest

Photo-dorou

In Greece, there was a contest where after watching one hour of Nickelodeon programming (22:00-23:00 PM; UTC +2; starting on March 17), the contestant had to tell how many golden pineapples he or she saw. To win one of the 200 easter candles and a selfie with SpongeBob himself.

Nickelodeon Greece SpongeBob Gold Easter candles contest - Bumpers

Nickelodeon Greece SpongeBob Gold Easter candles contest - Bumpers


Golden Moments Sweepstakes

Based on the Golden Moments shorts, this is a German event where people could take photos that describe their "golden moments" in their life and upload it to the German SpongeBob Gold website. If someone wins, then they get monthly prizes that include one of five family trips to See in Paznaun-Tirol and four tickets for the Movie Park Germany.

Golden Tickets

In Germany, from Monday to Friday at 16:25 (DE) / 5:20 pm (CH & AT), when watching new SpongeBob episodes, people can notice a code at the screen. With that code, they can enter idee + spiel or McMEDIA stores, and receive a golden ticket at the cash desk.

  • 3x Xbox One S 500GB in the FIFA17 Bundle
  • 5x Family vacation in the AHORN Hotels & Resorts
  • 3x iPad mini 4
  • 5x FUJIFILM Instax mini instant camera
  • 40x CD Album "The Master Grills"
  • 5x MegaBlocks Playset "Attack on the Krosse Crab"
  • 200x PEZ Dispenser Set SpongeBob
  • 20x SpongeBob Magazine July issue
  • 50x Golden SpongeBob Statue
  • 10x Titus complete board
  • 20x SpongeBob DVD box-set "Die SpongeBob Geburtstagsbox"
  • 60x SpongeBob Breakfast Set
  • 50x SpongeBob Gold T-shirts by Spreadshirt
  • 25x four tickets for the Movie Park Germany
  • 15x Family Card for the Amusement Park Schloss Thurn
  • 100x golden SpongeBob writing set
  • 5x Toniebox starter set
  • Exclusive premieres of Bunsen is a Beast, The Loud House, and School of Rock

German lake event[2]

  • August 13, 2017, from 16.00
    • Duration approx. 1 hour
    • Stage Show & Party Fun - On Sunday, 13.08.2017 the time has come: The new "SpongeBob" show comes to the sea in the Tyrolean Paznaun. There is dancing, puzzling, singing - and all that with lots of fun! Great party games provide the best mood and good entertainment for the whole family. The "SpongeBob" tag will be moderated by family entertainer Robert Steiner - known from the ORF for one-weekend program area "Hallo okidoki". (Shows at 11, 13 and 15 o'clock).
    • Highlight: souvenir photos with SpongeBob SquarePants & Patrick! - The two darlings of the children come to the Meet & Greet in person, shake hands and like to be photographed with the children at the photo booth. (11:30, 13:30 and 15:30).
    • Looks like SpongeBob and his friends? The styling box makes it possible! Whether a starfish, crab, burger or SpongeBob himself. Almost all makeup and styling wishes to the classics like butterfly or lion are fulfilled here.
    • Anyone who wants to let off steam creatively has the opportunity at the "SpongeBob" painting station. At the professional easels, the young guests can paint funny "SpongeBob & Patrick" motives or even think up something creative.
  • August 14, 2017, from 20:30
    • Large cinema at the lake
  • August 15, 2017 from 11:30 - 16:30
    • Children are made up on the mountain around SpongeBob
  • August 16, 2017, from 16:00
    • Air mattress race at the lake
    • Larry the Lobster will provide security
    • Cozy finale at the bathing lake at SpongeBob stories
  • August 17, 2017
    • Meeting point: 09:30 at Mountain railways lake
    • Family hike to the Ascher hut
    • Lunch with Krabby Patties
  • August 18, 2017, from 16:00
    • Big SpongeBob party at the lake

We Love SpongeBob japanese event

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We Love SpongeBob was a Japanese event, released under the SpongeBob Gold banner. It was held at TOBU department store IKEBUKURO (8F Event Space - Aisle 3), from March 23 to April 4, 2017. The event would last every day, from 10 am to 8 pm.[3]


Fashion collection

“I have watched SpongeBob for as long as I can remember, he is part of my Saturday morning ritual in the same way a boiled egg with salt is. I wonder what it is about SpongeBob that makes so many grown-ups watch his show again and again. It must be his silly, naive, friendly way that just makes everyone happy! Mrs. Puff is my absolute favourite but of course I love SpongeBob, Patrick, Gary and the rest of the clan. It’s been great fun to be part of this project and having my rabbit live in the world alongside SpongeBob, imagine how fun would it be if my rabbit could do a guest appearance on the show?!”
 
— Peter Jensen[4]
“It is such an honour to work with a lifelong hero of mine, the one and only SpongeBob, as I say, I’m excited my Bear and SpongeBob are finally meeting. I’ll SpongeBob your SquarePants!"
 
— Bobby Abley[4]
“When approached to design SpongeBob-inspired jeans, everything else fell to the back of the queue. SpongeBob is a yellow square of positivity and optimism and I knew instantly that I wanted to incorporate my favourite part of the show’s theme song - ‘He lives in a pineapple under the sea’ into my designs.”
 
— Erin Fridja[4]
“It has been so exciting to work on SpongeBob Gold, we LOVE SpongeBob for many reasons… but mainly because he cooks the best krabby patties!”
 
— Salar Bicheranloo and Francesca Monaco[4]
“I’ve always felt the concept of pop defined the core of my creations. Developing an exclusive capsule collection of jewellery featuring the pop sensation SpongeBob felt such a match! I based the collection on SpongeBob's variety of super cute facial expressions, so you could wear your own mood as a charm. I find SpongeBob’s positive vibe and vibrant energy so addictive. He wears his heart on his sleeve and that's why I love him. SpongeBob’s underwater world is so realistic and ironic at the same time; I feel like I live in Bikini Bottom myself at times.”
 
— Maria Francesca Pepe[4]
“There’s just something about SpongeBob that makes everyone smile! That’s why I love him. I wanted to create something special to celebrate his heart of gold.”
 
— Bonnie Lee[4]

Nickelodeon & Viacom Consumer Products unveiled on February 17, 2017, the SpongeBob Gold fashion collection at London Fashion Week, with six international designers: Peter Jensen, Bobby Abley, Salar, Maria Francesca Pepe, Suecomma Bonnie and Bad Denim. That fashion collection features 27 individual pieces of clothing for men and women, footwear, accessories and jewelry. It is available at retail exclusively outside of the US since May 2017, with retail partnerships, including the Wonderland Shop in London (from May 18), where the retail launch of the fashion line was celebrated with a private launch party and late night shopping event at Wonderland featuring DJ Jodie Harsh.

Another collaboration was made with Tities Sapoetra to unveil a line of SpongeBob Gold fashion collection at the Plaza Indonesia Men's Fashion Week 2017, on September 26, 2017.[5]

SpongeBob Gold Fashion Collection

SpongeBob Gold Fashion Collection

A collaboration between Nickelodeon Latinoamérica and the México based fashion brand, Malafacha for a Bob Esponja fashion line is made, which will form part of the fashion labels' Spring/Summer 2018 collection. It combines the themes of SpongeBob SquarePants with pre-Columbian and Mexican imagery and draws inspiration from Mexican traditions, as well as los tiliches de Putla and coastal festivals. The new clothing collection was unveiled at a event at Acuario Inbursa in Mexico on Sunday 12th November 2017 during Mercedes-Benz Fashion Week 2017, in which 20 unique pieces from the collection were showcases, using Kaltex textiles, Swarovski jewellery and NIKE footwear.

Also, Pitti Bimbo has showcased a selection of designers involved in a capsule collection for kids, inspired by SpongeBob Gold, along with KID’S EVOLUTION, a 360° project on the Lower Level of the Main Pavilion, that has already intercepted the needs of top international retailers that have successfully tested and supported the project, including Luisaviaroma, yoox.com, Harvey Nichols and La Rinascente Milano. It has been designed by five designers – Bad Deal, Cor Sine Labe Doli, Kids Love Dogs, Riccardo Comi, The Dots.[6]

Nickelodeon Spain has also collaborated with Spanish fashion designer Ion Fiz (considered to be a fan of the show) for two new SpongeBob SquarePants fashion lines. Ion Fiz showcased them at the first Mercedes-Benz Fashion Week Madrid of 2018. Unique pieces from the collection include silk trench coats, tuxedos, sweatshirts and dresses made using soft, comfortable and elegant fabrics which are decorated with yellow touches to represent SpongeBob SquarePants, which are suitable to wear day or night. The collection is complemented by a line of men's sports shoes which feature SpongeBob prints.[7]

Takotown SpongeBob’s Scary HaLOLween

Based on this year’s attendance, we’re happy to know that Takotown Halloween is really an event that kids and their families look forward to. That’s what inspires us at Nickelodeon, to make it more scare-tacular while continuing to encourage an active, fun lifestyle through play.
 
— Dinna Zaratan, Country Manager of Viacom International Media Networks (VIMN), Philippines
TSSH logo
Presented by Toy Kingdom, this event promoted active play and encouraged kids to be brave and have fun while being spookified. Drawing reference from the special “The Legend of Boo-Kini Bottom”, a series of activities were on hand for Nicksters to band together and beat The Flying Dutchman by chanting, “Scary means funny!”.

There were game booths with beat-the-clock games like the Open Sesame! Horror House Maze, which upped the excitement while teaching kids to think quick on their feet, and the aptly named Pine-App-le Pit booth provided Nickelodeon tablet games for kids to trial while roaming the area for their next adventure. There would be representations of events in the special, like SpongeBob and Patrick's entrance to the Chum Bucket.

The sponsors of the event were Ace WaterSpa, Lipps, Hot Wheels, McDonalds, Monster High, PLDT, and Kids Sketchers.

The winners of a contest to win 4 tickets for the event were:

  • Liam Jahnuz O. De Vera
  • Julia Karish Merto
  • Keith Clent Castrodes
  • Christopher Gabrielle M. Elefane
  • Brann Xavier a. Gonzales
  • Kyle Onyx Catig
  • Jaironne Elijah Catalan
  • Eugene Martin Sinampaga
  • Kanzaki Bernardo
  • Clifford Joseph Ongwico
  • Phia Bernadine Severino
  • Marcus Jacob Reyes
  • Christian Yesuh Monion
  • Marc Daniel Buensalida
  • Liam Nijel D. Lapuz
  • Ethan Jose O. Tagala
  • Ma. Sophia Isabel Obar
  • Shane T. Estebal
  • Bjorn Rhys Rafols
  • Miguel Inigo Trevilla
  • Xanthia Kasielle Cruz
  • Chriztelle Cruz
  • Megan Gloria
  • Maxinne Mesa
  • Bernice Mesa
  • Jairus Benedict Cotura
  • Uno Calix Magpantay
  • Ashiya Polla Marie Cruz
  • Madelaine Naval
  • Kenlyn Gobway
  • Casey Xandria Barrientos
  • Rebekah Freya Eslao
  • Clarissa maire tumlos
  • Liz Castigo
  • Princess Eunice Asuncion
  • Ichi Rachel Sagurit
  • Zwei Yanna G. Sagurit
  • Precious Yvonne Manalo
  • Princess Yllona Manalo
  • Luke Marcus Norombaba
  • Paula Jessy M. Arce
  • Regina Uzziel Torres
  • Apollo Tin
  • Richard Edgie llagas Pitogo
  • Princess Angelica A. Suarez
  • Quidlat Marcel Concepcion
  • John Luigi R. Casin
  • Manolo Carlos L. Doce
  • Augusto Dela Cerna
  • Gabriel Aguenza


SpongeBob Gold in City[8]

On Level 3 of Raffles City Shopping Centre, there would be from December 1 to December 17 a SpongeBob Gold - Live Stage Show with SpongeBob SquarePants and his pals, and additional events. While that, shoppers could redeem an exclusive SpongeBob Gold Umbrella with min. $300 spent for the first 2,500 shoppers. Receive additional 10,000STAR$® with min. $450 spent. Also, by spending $30 at any shop (single receipt), shoppers could also redeem their passes of choice for any one of the events.
Also, on this link, people with a Facebook account could tag their friends in the comments below, with the reason why they want win the limited edition SpongeBob Gold umbrella. 10 umbrellas to be given away to the most creative answers. The contest ended in December 31.

Title Hours Description Notes
SpongeBob Gold - Live Stage Show Tuesday-Friday: 1pm & 7pm
Weekends: 1pm, 4pm & 7pm
Storyline: The stage show starts with Patchy, who welcomes the audience, by singing the SpongeBob SquarePants Theme Song, along with a dance number by his female crew. After that, Patchy tries to find his golden jacket that he was supposed to be wearing. After his crew finds the golden jacket which he puts on, he goes on. "[...] my declare to-drumroll please!". However, what plays is a series of sounds that don't have to do with drumrolling. "[...] My declare today, as SpongeBob Gold day!". The drumroll sound is finally heard, and Patchy gets excited to see SpongeBob. After a while, two members of the cre with gold coats open a door, from which SpongeBob is coming. What follows is a series of dance numbers where SpongeBob, Patrick, and Squidward appear, while the audience takes part too. Free admission for the first 50 pax per session.
Meet & Greet Tuesday-Friday: 1.20pm & 7.20pm
Weekends: 1.20pm, 4.20pm & 7.20pm
Here's your chance to get up close and mingle with SpongeBob SquarePants and his pals! Limited to 50 pax per session, on a first-come, first-served basis.
Gold Tea Party Weekends (only): 2.30pm Party with SpongeBob SquarePants and his pals with games, sweet treats and lots more! Limited to 30 pax per session, on a first-come, first-served basis.
Gold Craft Workshop Weekends (only): 5.30pm Create your own glittery SpongeBob Gold Christmas decoration!

Burger King promotion

In France, running in conjunction to a promotion where customers redeem their credits to stream episodes of the Nickelodeon shows SpongeBob SquarePants, The Loud House, Avatar: The Last Airbender, The Thundermans, and Sam & Cat, every customer who purchases an item from the "King Junior" menu will receive one of 36 SpongeBob SquarePants figurines, including six special SpongeBob Gold collectors figurines.
The promotion is also available in Spain (official site), in conjuction with another one in cooperation with Nickelodeon Hotels & Resorts, where if a customer finds the "Golden SpongeBob" in their meal, they can earn a family trip with all expenses paid for 4 people, including air ticket, 5 nights of hotel stay, and entrance to the theme park.

Burger King BOB ESPONJA LLEGA AL KING JR

Burger King BOB ESPONJA LLEGA AL KING JR. MEAL

Miscellanious videos

Gallery


Trivia

References/Notes

External links

Events (V • T