- Source citation: Weisman, Jon (November 12, 2013). "‘SpongeBob’ Loses Job, Earns Big Ratings for Nickelodeon." Variety. Retrieved April 17, 2014.
Episode tops in TV across kid demos
Nick’s “SpongeBob SquarePants” drew 5.2 million viewers — its biggest audience in two years — for its Monday episode, “SpongeBob, You’re Fired!”
TV PILOTS/DEVELOPMENT SCORECARD: Follow all of the development action during upfront season
The episode, which created some level of controversy for its depiction of unemployment, was a hit with kids, ranking first for the night in the 2-11, 6-11 and 9-14 demos.
“SpongeBob” has become an unwitting player in the culture wars in the past, such as past attempts by groups to make the lead character a figure in debates over homosexuality and tolerance.