The Macy's Thanksgiving Day Parade is an annual parade held every Thanksgiving Day in New York City, United States. Originally called the Macy's Christmas Parade, it was first held in 1924 and has been canceled only twice due to rubber shortages during World War II. The two and a half mile parade features large balloons of well-known cartoon characters alongside floats and marching bands. It ends with a float of Santa Claus upon his sleigh, marking the start of the Christmas season.
- SpongeBob SquarePants - (2004–2006; 2008-2012)
- SpongeBob with a Santa hat (2013-present)
In 2013, the balloon was changed to SpongeBob wearing a Santa hat.