SpongeBob SquarePants

As Seen on TV

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Episode Information
As Seen on TV
Season №: 3
Episode №: 47a
Airdate: March 8, 2002
Sister episode(s): "Can You Spare a Dime?"
Writer(s): Aaron Springer
C.H. Greenblatt
Merriwether Williams
Storyboard Artist(s): C.H. Greenblatt
Storyboard: Aaron Springer
Animation: Frank Weiss
Creative: Derek Drymon
See all credits for this episode.
Previous: "One Krabs Trash"
Next: "Can You Spare a Dime?"
List of episodes

"As Seen on TV" is a SpongeBob SquarePants episode from season three. In this episode, the Krusty Krab airs its first commercial and SpongeBob believes he has become famous off of it.



Mr. Krabs walks to work one morning to see the completion of the first ever Krusty Krab TV commercial, which is being directed by Squidward. However, upon seeing the expensive production values (which include putting a second Krusty Krab next to the original, among other things), he fires the cast and crew (except for the clown) and he decides to direct it himself, using himself, Squidward, Pearl and SpongeBob as the cast. SpongeBob is extremely excited to see himself on TV, and watches the commercial when it airs (in the extremely cheap time slot of 3:28 A.M.). Despite the horrendous production values and quality of the commercial, and SpongeBob's
As Seen on TV 070

SpongeBob talking to Old Man Jenkins

extremely small role in it, he proclaims it to be "the best 60 seconds of his life."

The next morning, while SpongeBob is walking to work, Old Man Jenkins sees him and tells him that he saw him on TV last night (on a commercial for "Bran Flakes", which come in a yellow box). This makes SpongeBob think that he is now famous, and at work he treats people as if they were his fans, and fails to perform his job properly. Eventually, he quits his job to become an entertainer, and is confronted by the angry and hungry customers, who he thinks want him to entertain them. He begins to juggle food items, and accidentally slips and falls to the ground. Just as he thinks that his career is over, a patty drops on the grill, which pleases the customers. SpongeBob notices this, and continues to make Krabby Patties like normal, believing he is entertaining his customers.


Deleted Scene

There was a scene when SpongeBob thinks "That's just what I need!" It was cut. Also, there was a scene where SpongeBob was cooking Krabby Patties. A fish took a picture, only for fun, and SpongeBob thought he was turning famous. And there was another scene, after Spongebob saying: Squidward said i could help,by burying myself,after that Mr. Krabs said:That better be your nose,boy it was cut...


 ) Associated production music
 ) Original music
 ) SpongeBob music

  Bad Tempi 1 - Masters of Trash [title card]
  Hawaiian Link (b) - Richard Myhill [opening]
  The Tip Top Polka/The Cliff Polka - Chelmsford Folk Band [Krabs walking his pet worm]
  Vibe Sting - Nicolas Carr ["What the...?"]
  Too Tired (a) - Hans Ehrlinger ["I told you to rent only what's absolutely necessary."]
  Ta-Ra C - Sammy Burdson, John Charles Fiddy [clown]
  Tonight Live C - Sammy Burdson, John Charles Fiddy ["Me? In the Krusty Krab commercial?"]
  So Tired - Sammy Burdson, John Charles Fiddy ["Tonight?!"]
  ? - Nicolas Carr [3:28 AM]
  Bad Tempi 1 - Masters of Trash [Krusty Krab commercial]
  On the Beach - Kapono Beamer [the next day]
  Screw on the Loose - Tony Lowry [bran flakes commercial]
  ? ["Wow, he recognized me!"]
  On the Beach - Kapono Beamer [SpongeBob going to work]
  Fully Fashioned - George French ["Even the brightest of stars grow weary."]
  Gala Performance - Laurie Johnson ["His singing is phenomenal!"]
  Dialogue Blues (a) - Hans Ehrlinger [SpongeBob quits being a fry cook]
  Linked Romantic Movements - Sam Fonteyn ["Pipe down, Squidward!"]
  ? ["On second thought, keep 'em waiting."]
  Striped Sweater - Aaron Springer, Eban Schletter [SpongeBob sings]
  Stand-Up Comic B - Sammy Burdson, John Charles Fiddy [rimshot]
  Of Love and Destiny - Leighton Lucas [SpongeBob slips in grease]
  Gala Premiere - Laurie Johnson [ending]


  • "As Seen on TV" was ranked #65 during the Best Day Ever event on November 9–10, 2006.


  • 3:28 am: SpongeBob watches the Krusty Krab commercial.
  • 3:28 AM
  • The German title of this episode is "Der Fernsehstar" (The TV Star).
  • The Krusty Krab commerical squidward was originily going to make seemed more like the production of a long commerical, more than 5 minutes long, or even a movie, because praphasing, he says  "...the useless junk for scene...28".
  • After the Bran Flakes commercial is seen, SpongeBob says "You did?" and when he said it, his wavy edges disappeared, but they came back in the next shot, possibly to emphasize his similarity to the Bran Flakes box.
  • A book named SpongeBob SuperStar was written after this episode.
  • This episode is also known as KKTV.
  • In the bathroom, when Dale talks to Lou about Glenn the Pinkfish on Flounderman last night, he calls him "Vendor" ("I'm telling you, Vendor...").
  • This is the third time Squidward ate a Krabby Patty. The first was in Your Shoe's Untied and the second was in Just One Bite .
  • It's the first time The Krusty Krab aired a commercial but, In Truth or Square, Mr. Krabs did one a long time ago.
  • SpongeBob is seen slicing a zucchini during the line "WE WANT ONIONS! CHEESE!", but this isn't a Krabby Patty ingredient, as seen in "Pickles".
  • The picture seen in the background in the scene where Old Man Jenkins is watching the commercial is the same one seen in Mermaid Man and Barnacle Boy where Mermaid Man and Barnacle Boy play checkers. It was also seen in Doing Time when Fred is cleaning the hallway before and after the juice goes through.

Cultural References

  • "Flounderman" is mentioned, an obvious parody of "David Letterman".
  • The Bran Flakes in this episode is a parody of Kellogg's cereal, Corn Flakes.


  • The crowd, in unison, ask for "Onions! Cheese!" but no cheese is shown being placed on the patties.
  • The number of patties on the grill near the end of the episode changes between different shots.
  • When SpongeBob said "Why sir, I'm flattered." and the next shot was to Nat Peterson, Nat's hand on the door was missing.
  • Near the beginning of this episode, Mr. Krabs says to Squidward "What in Neptune's name is going on here?", the captions say "the toons' name" instead of "Neptune's name."
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